• Reasons Why You Need a Logo

    February 24, 2015

    Experts urge small business owners to “brand” their businesses with a logo and a set of consistent marketing materials. However, they rarely explain the reasons behind this advice. You can read more about developing your logo here. Below are some

  • Developing Your Logo

    January 3, 2015

    Advertising agencies have traditionally been the source for logo development. But online logo development is a better choice for many small businesses. With ad agencies, the logo is comparable to a side dish served as part of a comprehensive advertising

  • Common Branding Mistakes

    May 8, 2014

    Branding, a commonly used term throughout the business world, essentially means to create an identifiable entity that makes a promise of value. It means that you have created a consciousness, an image, an awareness of your business. It is your